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HIICAP New York: free Medicare counseling, 1-800-701-0501

HIICAP (Health Insurance Information, Counseling and Assistance Program) is New York's free, unbiased Medicare counseling program. Call 1-800-701-0501, Monday to Friday, 8:30 a.m. to 5 p.m., and you are routed to a local counselor. In New York City, you can also call Aging Connect at 212-244-6469 and ask for HIICAP.

Published September 10, 2026 · Updated September 28, 2026 · Last reviewed: October 9, 2026 · 7 min read · Educational, not a government site

Queens Borough Public Library cornerstone at the Central Library in Jamaica, Queens
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Checked against the source: the New York State Office for the Aging says more than 700 trained HIICAP counselors work in local offices for the aging across the state, and lists the helpline hours as Monday to Friday, 8:30 a.m. to 5:00 p.m.

Every state has a program that offers free, unbiased Medicare counseling. In New York it is called HIICAP, the Health Insurance Information, Counseling, and Assistance Program. It is the single most useful phone number for a New Yorker with Medicare questions, and it is the number this site puts first on every page.

This post explains what HIICAP is, how to reach it from New York City and from the rest of the state, how to get the most out of a call or appointment, and then, because people ask, an honest account of what a licensed insurance broker does and does not do compared with HIICAP.

What is HIICAP?

HIICAP is New York's State Health Insurance Assistance Program, funded through federal and state aging agencies and run by the New York State Office for the Aging. The state's page describes it this way: "More than 700 trained HIICAP counselors located in local offices for the aging across the state are available to answer New Yorkers' questions about Medicare, Medicare Advantage programs (managed care), Medicare prescription drug coverage, Medigap, and other health and long term care insurance."

The same page lists what counselors cover: the Medicare program itself, Medigap policies, Medicaid, Medicare Advantage plans, long-term care insurance, Low-Income Subsidy programs (that is Extra Help and the Medicare Savings Programs), employer-sponsored insurance, and other health insurance programs. In practice that means a counselor can read a letter with you, compare drug plans for your actual prescriptions on medicare.gov, explain what QMB or QI would do to your Social Security check, and help you fill out an application.

Counselors are trained volunteers and staff. They do not sell insurance, they are not paid by any plan, and they do not have a stake in what you choose.

HIICAP phone numbers: statewide and in NYC

Statewide: 1-800-701-0501. The recording asks where you live (the state says county or ZIP code) and routes the call to the local program. Hours as published are Monday through Friday, 8:30 a.m. to 5 p.m. If you live in New York City, say the borough name or the county name; the two are the same place, but the county names trip people up. Brooklyn is Kings County, Manhattan is New York County, Staten Island is Richmond County, and the Bronx and Queens share their county names.

In New York City: Aging Connect, 212-244-6469, and ask for HIICAP. NYC Aging, the city's Department for the Aging, runs the program inside the five boroughs, and its health insurance assistance page lists Aging Connect at 212-AGING-NYC (212-244-6469).

In person or by phone. NYC Aging publishes a downloadable list of HIICAP counseling sites around the city on the same page. Sites and hours change, so call Aging Connect before going. Our borough pages under /locations list the sites with phone numbers as published.

Outside New York City. The statewide number routes to your county's Office for the Aging, which either counsels directly or schedules an appointment at a local site.

How to prepare for a HIICAP call

A little preparation turns a 40-minute call into a 15-minute one. Have these within reach:

  • Your red, white, and blue Medicare card, or the Social Security letter that gives your Medicare start date if the card has not arrived.
  • Any Medicaid card and any recent letters from HRA, your county Department of Social Services, Social Security, or a health plan. The letter is usually the reason for the call, so have the actual paper, not a memory of it.
  • A list of your prescriptions with doses, or the bottles themselves. Drug plan comparisons are built on the exact list.
  • The names of your regular doctors and your pharmacy.
  • A rough monthly income figure (your Social Security amount, any pension, any wages). Counselors use it to see whether the Medicare Savings Program or Extra Help is worth pursuing; they do not decide eligibility, the program offices do.
  • A pen. The counselor will give you a case number, a form number, or a next step.

If English is not your first language, ask for an interpreter when the call connects. If a family member is helping, the counselor will usually want to speak with the person on Medicare directly at least briefly. For a fuller checklist by situation, plus a list of questions to ask, see our guide to preparing for a HIICAP appointment.

What HIICAP can and cannot do

HIICAP can explain, compare, and help you apply. It can walk through a Medicare Savings Program application and tell you where to send it, which in New York City is HRA and elsewhere is the county DSS. It can help you apply for Extra Help with Social Security. It can compare drug plans and Medicare Advantage plans on medicare.gov without steering you toward any of them.

HIICAP cannot approve a Medicaid, MSP, or Extra Help application; those decisions belong to HRA, the county, and Social Security. It is a knowledgeable, neutral guide, not a fast track.

When a licensed insurance broker is optional

People also hear from licensed insurance agents and brokers, sometimes by mail, sometimes through a pharmacy or a community event. It is worth being clear about what that role is, without naming anyone.

A licensed broker is paid a commission by insurance companies when a person enrolls in one of the company's Medicare Advantage or drug plans. Federal Medicare marketing rules govern what brokers may say, how they may contact you, and what disclosures they must make, including telling you that they do not represent every plan in your area. A broker can enroll you in a plan directly, which HIICAP does not do; HIICAP shows you the comparison and you enroll yourself through medicare.gov, 1-800-MEDICARE, or the plan.

A broker cannot enroll you in a Medicare Savings Program, Extra Help, or EPIC. Those are government applications that go to HRA or the county DSS, to Social Security, and to the state EPIC program respectively. Some brokers will point you toward those programs; some will not mention them. The applications are free either way, and HIICAP will help you with them for free.

So when is a broker optional? If your questions are about cost programs (MSP, Extra Help, EPIC, Medicaid), HIICAP covers the whole territory and no broker is needed. If you have decided you want a specific plan and want someone to submit the enrollment for you, a broker can do that. If you want a plan comparison that is not tied to anyone's commission, HIICAP is the free alternative and it sells nothing. Many people use HIICAP first and decide afterward whether they want anyone else involved.

A plain disclosure about this site. This site is not HIICAP and is not a government site. It is an educational site that explains how New York's cost programs work. If you submit a form here and check the consent boxes, a licensed insurance agency partner may follow up per the consent you agree to — HIICAP phone help is separate, free counseling. The free public numbers below are always the first call we suggest.

Questions people ask

What number do I call for HIICAP in New York?
Statewide, 1-800-701-0501, Monday through Friday, 8:30 a.m. to 5 p.m. The recording asks for your county and routes you to the local program. In New York City, call Aging Connect at 212-244-6469 and ask for HIICAP; NYC Aging runs the program in the five boroughs and offers in-person appointments.
Does HIICAP cost anything or sell insurance?
No. Counselors are trained volunteers and staff. They do not sell insurance, they are not paid by any plan, and they have no stake in what you choose. The program is funded through federal and state aging agencies.
Can HIICAP approve my Medicare Savings Program or Extra Help application?
No. HIICAP can explain, compare, and help you fill out and send the application, but the decisions belong to HRA or your county Department of Social Services for the MSP and to Social Security for Extra Help. It is a neutral guide, not a fast track.
Do I need an insurance broker?
Not for the cost programs. A broker cannot enroll you in a Medicare Savings Program, Extra Help, or EPIC; those are free government applications that HIICAP will help with. A broker can submit a Medicare Advantage or drug plan enrollment for you if you have already chosen a plan. HIICAP is the free comparison that is not tied to any commission.

Next step

Optional: a rough estimate before your call

If you would like to walk into a HIICAP call with a sense of which cost program to ask about, our MSP screener asks about county, household size, and approximate monthly income and shows an educational estimate. It is not an eligibility determination and it does not enroll anyone. HIICAP is the primary recommendation on this page; the screener is a warm-up.

You can also call HIICAP free at 1-800-701-0501. Free, unbiased, and they do not sell plans.

Sources

Official pages checked September 23, 2026. Your own notice and current official guidance control if anything here differs.

Next step

Want a rough sense of which cost program to ask about?

The MSP screener takes a few questions (county, household size, approximate monthly income) and shows an educational estimate. It does not decide eligibility and does not enroll you in anything.

You can also call HIICAP free at 1-800-701-0501. Free, unbiased, and they do not sell plans.